Iconic Studio was born from a simple belief: personal training deserves a stage as professional and inspiring as the trainers who lead it.

Founded by Miquel, Iconic Studio began as a response to the crowded, impersonal gym culture in Amsterdam. They envisioned something different. A private training space where quality, focus, and results take center stage.

Every detail of Iconic Studio reflects that vision. From world-class equipment by Hammer Strength, Watson, and Eleiko, to the serene design of each room, the studio is built to give trainers and their clients the freedom to perform at their very best. It’s not just about lifting weights; it’s about lifting standards.

At the heart of Iconic Studio is independence. Here, trainers run their own business, set their own rates, and craft their own programs — all within a community of like-minded professionals who share the same values of excellence and trust. And with partnerships like Upfront, we go further by offering trainers unique advantages to grow their practice.

Iconic Studio is more than a gym. It’s a platform for certified trainers to thrive, a sanctuary for clients to train with full focus, and a movement redefining what personal training can be.